Provide a 8 pages analysis while answering the following question: Picture Frames for Marriott Hotels. Prepare this assignment according to the guidelines found in the APA Style Guide. An abstract is required. But despite all the hassles involved, such as going through strict airport security inspections, some people still really love to travel to go on vacations and stay at their favorite hotels.
The latest figures available (2010) showed there were about 940 million international tourist arrivals worldwide with a projected growth of around 6.6% annually for the next five years, barring any unforeseen events or shocks that will again discourage tourists from going out and leaving their homes and countries. The hospitality industry, which includes the sectors of airlines, hotels, resorts, restaurants, convention centers, and luxury cruise ships, anticipate a renewed vigor and interest among potential travelers for exotic and far-away places.
This paper analyzes the strengths and weaknesses as well as the opportunities and threats presented by the possibility of having a marketing and advertising tie-up with a famous hotel chain.
The hotel industry is a vital part of the overall tourism industry. Tourism is defined as any travel that does not last more than a year to a place that is not the usual environment of a person and the travel is exclusively for purposes of recreation, relaxation, business, or leisure. When a person goes out of his residence in order to travel for these aforementioned purposes, it could either be by land (car, train, etc.), by air (planes) or by sea (ships, steamboats, etc.). In any case, once the person is out of his or her home, he or she needs a place to stay for the duration of the travel period. This means a decent place to stay and sleep while on the road. In this regard, there are cheap places to stay in and also expensive places such as hotels and resorts. People often have a favorite hotel for them to stay while on travel because of its brand.
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